AI solutions, built for the world.
As a founder-led studio, AI is our most powerful lever. We deliberately run a product business and a services business in parallel — by design, not as an accidental byproduct of each other.
Founder-led across creative direction, technology and go-to-market.
Here are the two faces you'll most likely deal with first.
Karan Lalit Butani
Co-founder · Creative Director- Cannes Lion
- Winner
- Ad films directed
- 63+
- Feature films
- Directed
Brings brand, agency and creative network across India — the reason our brand and film work doesn't look or feel like a tech demo.
Pranav Chaturvedi
Co-founder · Global Business & Sales- Formerly
- Prime Focus Technologies
- Creative engine built and led
- 300+
- Focus
- International & enterprise
Drives international markets and enterprise sales — the person who turns a good pilot into a signed contract.
Ideas into extraordinary visual content.
To empower creators and enterprises with accessible, intelligent AI tools — accelerating creative workflows, eliminating technical barriers, and enabling professional-grade digital experiences for everyone.
The world's most trusted AI creative platform.
Where every individual, team and organisation can effortlessly bring their boldest ideas to life through the fusion of artificial intelligence and human creativity.
Innovation
Pushing AI boundaries while keeping tools intuitive.
Quality
Every pixel, interaction and generated asset reflects excellence.
Empowerment
Removing friction between concept and creation.
Trust
Transparent about our capabilities — and our limitations.
Built for the industries that need this most.
Four industries that all need the same thing: content and knowledge systems that move faster than the old process allowed. Our roots are in Mumbai; our clients aren't limited to it.
Entertainment & media
Direct experience across large-scale film, TV and content production — AI-powered pipelines for an industry ready to transform.
Advertising & brands
Serving agencies and brand teams globally who face the same content-velocity problem, wherever they're based.
Enterprise density
Financial services, healthcare and legal firms worldwide create real demand for document digitisation and AI workflows.
Educational hub
Universities, design institutes and media schools worldwide — a natural home for Creative EdTech.